Varsity News Network

VNN Sports operates in the high school sports management sector, providing a comprehensive software platform designed to enhance communication, coordination, and marketing for athletic departments. The company serves high school athletic directors, coaches, and administrators across the United States, offering tools that streamline administrative tasks, ensure ADA compliance, and facilitate effective communication with athletes, parents, and the community.

The market VNN Sports operates in is the high school sports management industry, which includes software solutions for scheduling, communication, and marketing. The business model is primarily subscription-based, where schools and athletic departments pay for access to the platform's suite of tools and features. Additionally, VNN Sports generates revenue through advertising partnerships and sponsorship deals, leveraging its extensive network of high school sports programs to offer targeted marketing opportunities for brands.

VNN Sports' core product is its management software, which includes features such as a media kit, athlete of the month recognition, scholarship center, and sports medicine libraries. The platform also offers guides for high school sports marketing and higher education outreach, providing valuable resources for athletic departments to maximize their impact and engagement.

Keywords: high school sports, management software, athletic departments, communication, coordination, marketing, ADA compliance, advertising partnerships, sponsorship deals, athlete recognition.