Vested Impact

Vested Impact, accessible at vestedimpact.co.uk, is a pioneering startup in the field of impact investing. The company specializes in evaluating and enhancing the social impact of investments, going beyond traditional Environmental, Social, and Governance (ESG) metrics. Unlike conventional ESG assessments that focus on a company's behavior, Vested Impact measures the actual positive change an organization contributes to society's most pressing challenges, such as poverty, education, peace, and energy.

Vested Impact serves a diverse clientele, including individual investors, asset managers, and financial institutions who are keen on aligning their investment portfolios with their social values. The company operates in the impact investing market, which is a subset of the broader financial services industry focused on generating social and environmental benefits alongside financial returns.

The business model of Vested Impact revolves around providing tools and analytics to build and rebalance investment portfolios based on their social impact. Clients can use Vested's platform to simulate various investment scenarios and understand how different assets interact to amplify their impact on selected social goals. This allows investors to make informed decisions that align with their values and contribute to meaningful social change.

Vested Impact makes money through subscription fees for access to its platform and analytics tools. Additionally, the company collaborates with leading social finance asset managers to offer high-impact investment products, potentially earning revenue through partnerships and consulting services.

In summary, Vested Impact is redefining how social impact is measured and achieved in the investment world, providing a unique and essential service for socially conscious investors.

Keywords: impact investing, social change, portfolio management, ESG metrics, financial services, asset managers, social goals, analytics tools, investment scenarios, positive change.