TrueChoice Solutions

TrueChoice Solutions

Marketing software application provider.

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Late VC
Total Funding000k
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TrueChoice Solutions, headquartered in New York, is a leader in real-time preference measurement and analytics. The company leverages over 460 patented algorithms to provide deep, quantifiable, and actionable insights that enhance decision-making processes. TrueChoice serves a diverse clientele, including many forward-thinking FORTUNE Global 1000 companies. The company's core offerings include Predictive Selling, which helps businesses engage with customers to drive higher sales and purchase rates; Lead Generation, aimed at realizing higher close rates, larger transaction sizes, and shorter selling cycles; Customer Insight, which strengthens customer relationships and purchase intent; and Channel Insight, designed to help channel partners communicate benefits and facilitate sales. Additionally, TrueChoice offers HR Optimization solutions to optimize spending, employee satisfaction, and recruiting efforts. The business operates on a software-as-a-service (SaaS) model, generating revenue through subscription fees for its analytics platform and related services.

Keywords: real-time analytics, predictive selling, lead generation, customer insight, channel insight, HR optimization, SaaS, patented algorithms, decision-making, FORTUNE Global 1000.

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