RKI APPS (DBA SocialLadder)
Social Currency meets Product Discovery.
SocialLadder is a comprehensive brand ambassador management platform designed to help businesses identify, track, reward, and engage their community of creators. The platform serves a wide range of clients, from small businesses to large enterprises, operating in the influencer marketing and brand ambassador space. SocialLadder's business model revolves around providing a SaaS (Software as a Service) solution that allows companies to bring all their creators under one roof. This includes influencers, ambassadors, affiliates, bloggers, and content creators in general, regardless of their follower count.
The platform offers customizable ambassador templates, applications, and handbooks, along with access to expert resources to ensure brands are set up for success quickly. Onboarding typically takes 10-14 days and includes technical training. SocialLadder also provides tools to track the return on investment (ROI) of ambassador or influencer activities, making it easier for businesses to measure the effectiveness of their campaigns.
SocialLadder makes money through subscription fees for its platform, offering different pricing tiers based on the number of users and features required. Additionally, the company offers agency reseller options, allowing marketing agencies to use the platform for their clients.
Keywords: brand ambassador, influencer marketing, SaaS, community engagement, ROI tracking, customizable templates, onboarding, technical training, agency reseller, creator management.