Side Effects

Side Effects AG is a Swiss company specializing in 2D and 3D animation software designed to enhance various business processes. The company serves a diverse range of clients including manufacturers, sales teams, marketers, and service providers. Operating in the digital transformation market, Side Effects AG offers a unique 3D platform that allows businesses to create real-time interactive solutions for production, sales, marketing, after-sales, and training. The platform is particularly beneficial for creating 3D digital twins, which are virtual replicas of physical entities, to optimize production processes, train employees, and manage documents. Additionally, the software enables live product configuration with customers, real-time price adjustments, and augmented reality visualizations, making it a powerful tool for sales and marketing. The business model is primarily subscription-based, generating revenue through software licenses and service fees. By converting heavy 3D data into lightweight, interactive formats, the company ensures that its solutions are accessible on any device, from touch screens to VR and AR setups. This approach not only improves operational efficiency but also enhances customer engagement and satisfaction.

Keywords: 3D animation, digital twins, real-time solutions, augmented reality, virtual reality, production optimization, sales configuration, interactive marketing, after-sales service, employee training.