Segwise

Segwise.ai operates in the gaming analytics market, providing a platform that helps game studios maximize lifetime value (LTV) by identifying causal metric drivers and optimizing user engagement. The platform integrates seamlessly with existing game analytics tools and data lakehouses, allowing studios to gain insights without requiring engineering resources. Segwise.ai targets game developers and studios looking to enhance their revenue streams through informed decision-making on in-app purchases, ad revenue, and user segmentation. The business model likely involves subscription-based access to its analytics platform, offering a free 14-day trial to attract potential clients. By proactively explaining metric changes, Segwise.ai saves teams time on dashboards and SQL queries, enabling them to focus on strategic growth initiatives. The company has raised $1.6M to support its operations and growth.

Keywords: gaming analytics, LTV, user engagement, causal metrics, data integration, game studios, revenue optimization, segmentation, in-app purchases, ad revenue.