SEB Alliance

SEB Alliance

Investment company that was created in May 2011 by Groupe SEB.

HQ location
Écully, France
Launch date
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Groupe SEB is a global leader in the small domestic equipment sector, providing innovative solutions for home and personal care. The company operates in various markets, including kitchen appliances, home cleaning, and personal care products. Groupe SEB serves a diverse range of clients, from individual consumers to large retailers, and is known for its extensive portfolio of brands such as Rowenta, All-Clad, and Tefal. The business model is centered around continuous innovation, leveraging its industrial expertise and strong supply chain to deliver high-quality products. Revenue is generated through the sale of these products across multiple distribution channels, including online platforms and physical stores. The company also focuses on international expansion and external growth to maintain its market leadership.

Keywords: small domestic equipment, kitchen appliances, home cleaning, personal care, innovation, industrial expertise, supply chain, international expansion, external growth, diverse brands.

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