
Plantasjen Group
Company that supplies plants and plant solutions of different kinds to customers.
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Source: Company filings or news article
Plantasjen, a prominent retailer in the Nordics, specializes in plants and gardening accessories. Operating across Norway, Sweden, and Finland, the company runs 120 physical stores and an online platform. Plantasjen caters to both outdoor garden enthusiasts and those looking to enhance their indoor spaces. The business model revolves around retail sales through physical locations and e-commerce, generating revenue from approximately 10.4 million customer transactions annually. Plantasjen's market includes individual consumers passionate about gardening and home decor. The company emphasizes sustainability in its operations and product offerings, aligning with modern environmental standards. Owned by Ratos since 2016, Plantasjen employs around 2400 staff, including seasonal workers, and reports annual sales of approximately 4.3 billion NOK.
Keywords: Nordic, plants, gardening, retail, sustainability, e-commerce, home decor, Ratos, customer transactions, seasonal staff.
Tech stack
Investments by Plantasjen Group
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