PHȲND

PHȲND

Seamless gaming platform connecting brands with audiences through targeted campaigns, enhancing engagement and loyalty.

HQ location
Stamford, United States
Website
Launch date
Enterprise value
$40—60m
More about PHȲND
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Phynd operates in the gaming industry, providing a platform that allows users to discover, play, and socialize across a diverse range of games without the need for subscription fees or hardware purchases. The company serves both game studios and brands by offering advertising solutions that connect them with new audiences through targeted campaigns. This approach helps brands improve their return on ad spend (ROAS) by tapping into gaming culture, thereby driving engagement and customer loyalty. Phynd's business model focuses on generating revenue through advertising partnerships, enabling game studios to distribute their titles to a wider audience and gain valuable insights into player behavior. The platform is accessible on all devices, ensuring a broad reach and seamless user experience. Phynd also processes personal and anonymous data to analyze user habits and produce relevant statistics, which are shared with third parties for business purposes.

Keywords: gaming, platform, advertising, engagement, loyalty, audience, campaigns, revenue, data, insights.

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