Novoloop

Novoloop is a pioneering company in the field of plastic circularity, specializing in transforming post-consumer plastic waste into high-performance materials. Founded in 2015 and headquartered in Menlo Park, California, Novoloop operates in the sustainable materials market, serving clients in the footwear, electronics, and automotive industries. The company employs a patented technology called Accelerated Thermal Oxidative Decomposition (ATOD) to chemically upcycle plastic waste into Thermoplastic Polyurethane (TPU) and other performance materials. Novoloop's business model revolves around selling these advanced materials to manufacturers who are looking to incorporate sustainable practices into their products. The company has raised $25 million in venture capital to date and is currently scaling up its first commercial manufacturing facility. By converting plastic waste into valuable materials, Novoloop not only addresses environmental concerns but also creates a profitable revenue stream.

Keywords: plastic circularity, chemical upcycling, performance materials, TPU, ATOD technology, sustainable materials, venture-backed, Menlo Park, footwear industry, automotive industry.