Nordic Group

Nordic Group operates at the intersection of genetic science and healthcare, focusing on personalized medicine and nutrigenomics. The organization, with a history spanning over two decades, leverages DNA analysis to inform individualized health strategies, including fitness programs through its DNASport services and tailored medical treatments. A core component of its operations is practitioner education, designed to foster the global adoption of personalized medicine principles.

Nordic Laboratories, established in 1997, marked the group's entry into the functional medicine sector, later complemented by a functional medicine clinic in Copenhagen. The group's expansion strategy has involved both organic growth and acquisitions, building a portfolio of companies and brands. These entities collectively work towards advancing approaches in functional and personalized healthcare.

The business model appears to center on providing DNA-based testing and analysis services to individuals seeking personalized health insights, and educational programs for healthcare practitioners. Revenue is likely generated from these specialized services and educational offerings within the growing personalized health and functional medicine markets.

Keywords: Nutrigenomics, Personalised Medicine, DNA Analysis, Practitioner Education, Functional Medicine, DNASport, Personalised Fitness, Healthcare Innovation, Genetic Testing, Health Strategies