Mesur.io

Mesur.io operates in the environmental analytics market, providing real-time data and predictive insights through its Earthstream Platform. The platform aggregates hyper-local data from soil, sky, and seasonal patterns to offer comprehensive analytics on pest and disease emergence, plant nutrition needs, and other critical factors. Mesur.io primarily serves large agriculture, chemical, and turf organizations, helping them manage unpredictable environmental impacts. The business model is based on a subscription service, where clients pay for access to the Earthstream Platform and its analytics capabilities. Revenue is generated through these subscriptions and potential custom solutions tailored to specific enterprise needs. The platform enhances decision-making, product utilization, and customer relationships by transforming organizations from a sales-oriented approach to a solutions-oriented one. Key features include real-time insights, adaptive computer modeling, and research opportunities with leading agronomists and specialists. The platform is accessible via mobile and desktop devices, ensuring seamless integration into existing workflows and accelerating learning cycles.

Keywords: environmental analytics, real-time data, predictive insights, agriculture, chemical, turf, pest patterns, disease emergence, plant nutrition, subscription service, adaptive modeling.