Luke Roberts Lighting

Luke Roberts operates in the smart home lighting market, offering innovative lighting solutions designed to enhance the ambiance of any room. The company's flagship product, Luvo, is a smart lamp that allows users to customize the shape, direction, and color of light through a user-friendly app. This product is equipped with 300 LEDs capable of producing a range of warm and cool whites, as well as 16 million colors for creating the perfect lighting scene. The lamp also features artificial intelligence that learns user routines and automatically adjusts lighting to match them. Luke Roberts primarily serves tech-savvy homeowners looking for advanced lighting solutions that offer both functionality and aesthetic appeal. The business model revolves around direct-to-consumer sales through their website, with additional revenue generated from refurbished product sales. The company makes money by selling high-quality, smart lighting products that are easy to install and use, providing a seamless user experience.

Keywords: smart lighting, customizable scenes, intuitive app, AI-driven, 300 LEDs, warm and cool whites, 16 million colors, user routines, direct-to-consumer, refurbished products.