Livefrey.com

Livefrey.com

FREY is a clothing care start-up created with the lofty objective of transforming the laundry industry.

HQ location
San Francisco, United States
Launch date
Enterprise value
$10—14m
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Frey is a company that specializes in creating eco-friendly clothing care products designed to enhance the scent, treat fabrics better, and reduce environmental impact. The company serves a diverse range of clients, including environmentally conscious consumers and those looking for high-quality laundry solutions. Operating in the sustainable consumer goods market, Frey's business model revolves around direct-to-consumer sales through its online platform. The company generates revenue by selling concentrated formulations of laundry detergents, fabric conditioners, and other related products. Each purchase contributes to sustainability efforts, such as planting a tree for every order placed. Frey's unique selling proposition lies in its commitment to superior product quality and environmental responsibility, which has garnered a loyal customer base of over 220,000 satisfied users.

Keywords: eco-friendly, clothing care, superior scent, fabric treatment, sustainability, direct-to-consumer, laundry solutions, concentrated formulations, environmental impact, customer loyalty.

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