Ludo

Ludo operates as a customer engagement platform designed to elevate brand presence and foster lasting relationships with customers. By streamlining processes and enhancing efficiency, Ludo plays a crucial role in automating tasks and consolidating data across various platforms. The platform's Chord integration simplifies the conversion of purchases into points and points into rewards, enriching the shopping experience and building customer loyalty. Ludo's integration with Instagram provides brands with valuable insights by accessing data related to story mentions, hashtags, and comments on posts. This feature allows brands to tap into direct customer feedback, understand the reach and impact of hashtag campaigns, and monitor brand mentions in stories. As a result, businesses can develop more informed and effective marketing strategies tailored to customer needs and preferences. Ludo's business model revolves around providing a seamless user experience that optimizes business operations and drives success. The platform primarily serves brands looking to enhance customer engagement and loyalty, operating in the digital marketing and customer relationship management market. Revenue is generated through subscription fees for access to the platform's features and integrations.