Field Doctor

Field Doctor is a UK-based startup operating in the health and wellness food sector. The company offers dietitian-designed, chef-made frozen meals that are delivered directly to customers' doors. The meals are personalised to cater to the health needs and lifestyle choices of the consumers, making it a unique offering in the market.

The business model is simple yet effective. Customers choose their meals from a diverse menu that caters to various dietary preferences and health goals. These meals are then prepared in small batches in the company's Somerset kitchen by a dietitian and a Michelin-trained chef, ensuring high-quality, nutrient-rich food. The meals are then flash-frozen to preserve their goodness and delivered to the customer's doorstep in a safe and sustainable manner.

The company generates revenue through the sale of these meals. The pricing is based on the meal plan chosen by the customer, with options for different dietary needs and lifestyle choices. This model allows the company to cater to a wide range of customers, from health-conscious individuals to those with specific dietary requirements.

Field Doctor operates in a growing market, with increasing consumer awareness about health and wellness driving demand for such services. The company's focus on quality, personalisation, and convenience positions it well to capitalise on this trend.

Keywords: Health and Wellness, Personalised Meals, Frozen Food, Home Delivery, Dietitian-Designed, Chef-Made, Sustainable, Nutrient-Rich, Convenience, Dietary Needs.